July 22, 2019
Laying down the Foundation for a Complete Trade-In Model
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By laying down the foundation for a flexible and honest trade-in model your organization will benefit from brand elevation, profitability, customer retention, and growth. If you’re a retailer and unsure about what steps to take to establish a trade-in model, our Co-founder and CEO, Stephen Wakeling, offers some advice to get you started.


Read Stephen’s full article at the Marketing Technology Insights Series (MarTechSeries.com)