July 18, 2018
The Omni-channel Advantage
holiday shopping at a mall

E-commerce is creating a world of convenience that’s driving customers to demand unique and consistent brand experiences across every channel.

Phobio’s CEO and co-founder, Stephen Wakeling, writes about the importance of flexible, omni-channel trade-in experiences for wireless retailers so they may take advantage of the growing opportunity created by the majority of customers who are using various channels during their shopping journeys.

Read Stephen’s full article at MarTechSeries.